The Value of Inbound Franchise Marketing

The Value of Inbound Franchise Marketing

As you strategize marketing your franchise business, you need to keep in mind inbound and outbound strategies and how to balance the two. Outbound marketing refers to strategies that are geared towards a wide audience: billboards, radio and TV ads, and print...
Predictions for the Future of Franchising

Predictions for the Future of Franchising

No one can predict the future of franchising, but as part of one of the most powerful and seasoned franchising companies around (United Franchise Group, or UFG), we have a few predictions. UFG has been in business since 1986 when we opened our first franchise,...

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