Our Goal Is to Help You Sell More
One of the biggest problems emerging franchisors have is effectively selling new franchise locations. Without a dedicated franchise sales lead generation program and a sales process, unfortunately, most emerging franchise brands will not hit their sales and profit goals. It goes without saying that the inability to effectively sell franchises is the primary reason most franchise concepts fail.
We speak with many business owners who have decided to franchise and have invested tens of thousands of dollars in creating legal entities and franchise disclosure documents that have yet to sell a single franchise location. This is because they were not properly equipped or prepared to compete against some of the mega brands with seemingly unlimited franchise sales and marketing budgets.
In order to avoid this common pitfall, it is imperative that you create a Franchise Sales Plan.
Let Us Help You with Sales!
In our thirty years in franchising, we have learned a lot about creating and perfecting franchise sales plans. Making a plan is the most important thing you can do as a franchisor because structuring your sales tactics will allow you to understand what is working and what isn’t.
When making a franchise sales plan, there are many things to think about, including where you want to sell, whom you want to sell to, how to qualify a prospect, and so much more. When you work with us, we will help you sort through the questions to make a solid plan.
When it comes to franchise sales, it is reasonable to expect your strategies to change over time. Changing business climates, changing franchise markets, and changing customers and franchisees all impact the way you sell your business. When we make a franchise sales plan, we keep that in mind, focusing on three main points to keep you flexible.
1. Set Goals
The first thing to do is set a goal for how many franchises you want to sell. You cannot adequately measure the success of your sales plan if you do not have a goal in mind before you start. Whether you want to sell 5 franchises or 100, decide that up front, and adjust your sales plan accordingly.
2. Measure Your Success
One of the most important services that Accurate Franchising offers is continual observation of your sales successes. As part of your franchise sales support, we are constantly measuring the relevant metrics to ensure that we are using the most effective sales tactics.
3. Evaluate and Adjust
Because we are constantly measuring your sales successes, we are constantly learning more about selling your franchise. When it becomes apparent that a particular technique is not working, we will make adjustments in an effort to improve it. Making adjustments when they are necessary will keep your business on the cutting edge of sales.
The bottom line is that you need to have a well-developed franchise sales plan and systems in place to help accomplish those goals. With 30 years of franchising experience, we have learned how to effectively accomplish your franchise sales goal. To get started, click here to complete our quick online form.
blog / latest news
Building a strong brand is important for any business, but it can be the difference between success and failure when you franchise your business. How can you strengthen your franchise brand? Franchise consultants recommend the following: Make sure you have a consistent franchise image. Your name and logo should reflect what you do, and these…Read more
Franchising your business is a great way to grow your business for many people, but it is not right for every single business. What do you need to know before you make the decision to franchise your business and get started on transitioning to a franchise? Is Franchising Right for Your Business? Start with your…Read more
Have you thought about turning your business into a franchise? It is a process and one you do not want to take lightly. Here are the three things you should do to ensure your transition to a franchise is successful: Understand Your Business Having a successful business does not automatically translate to a successful franchise….Read more
If you are running a successful business, growth is inevitable. But how that growth occurs varies from business to business. For many, the obvious next step after setting up a successful startup is franchising using franchise development services. It is important to understand that franchising is not right for every business. Some businesses just are not…Read more
If you want to franchise your business internationally, there are several things you need to consider. Any type of franchising is a major step in the life of your business, but going globally can feel especially overwhelming. The good news is that franchising internationally is a great way to grow your business and take advantage…Read more
Are you thinking about turning your existing business into a franchise? Franchise consulting can help you achieve your goals and ensure everything goes smoothly. How can Accurate Franchise help you? 1. Determine If Your Business Is Right for Franchising Not every business is right for franchising, even if it is wildly successful. In order to…Read more
Franchising is a great opportunity to turn your business into something more than it is now. No matter how much success you have achieved, if you have not grown, you are not going to ever reach the point you have dreamed of. Franchising offers a path to unlimited success without requiring you to work round-the-clock…Read more
Franchising your business is a great way to grow and achieve more success. It is also a way to build a bigger business without having to do all of the work on your own. By allowing people to invest in your franchise, you are growing a brand through others. It is a great way to…Read more