AFI helped Sit Still build a franchise system that preserves the brand’s creativity, culture, and community appeal.
Sit Still Salon + Shoppe turned the traditional kids’ salon into a modern experience — combining high-quality cuts, curated retail, and design-forward interiors. With growing brand interest and strong customer loyalty, the concept was ready to franchise. AFI partnered with Sit Still to help translate their boutique model into a replicable, scalable system.
AFI created a compliant, franchise-ready FDD that reflected Sit Still’s hybrid salon-and-retail business structure.
We developed a franchise expansion roadmap tailored to style-savvy suburbs and parent-driven markets.
AFI built a training system to help franchisees deliver the same thoughtful service and brand atmosphere at every location.
We refined Sit Still’s brand voice and visuals to resonate with design-conscious families and stand out in the children’s wellness space.
With a franchise system grounded in thoughtful operations, consistent branding, and customer experience, Sit Still Salon + Shoppe is now positioned to expand across the country. AFI’s strategic guidance ensured that every step of growth aligns with what makes the brand unique.
AFI helped us protect our boutique brand while building the foundation to scale. Their process gave us clarity and confidence.
Founder | Sit Still Salon + ShoppeWe’ve helped 800+ brands grow. Yours could be next.