The path from small business owner to franchisor can be complicated on all fronts. Along with financing, intellectual property, and other considerations, there’s one all-important aspect that can make or break your chances of success: marketing! When you partner with Accurate Franchising, Inc. (AFI), you’ll receive unparalleled support that guides you through the process of growing your business.
Now is a great time to expand your business through franchising. According to the 2022 Economic Outlook for Franchising, the industry is headed for a banner year full of opportunity. If your business has grown to the point where becoming a franchisor is the next logical step, AFI can help you put together a strong franchise marketing plan that can attract potential investors.
With more than 30 years of experience, we have a celebrated history of success—helping business owners from various industries tap into their entrepreneurial spirit. AFI has developed strategic services that have launched more than 100 franchise businesses.
Our enterprise solutions meet our clients where they are and elevate their brand presence to the point that they are well-positioned to begin franchise operations. With support from AFI, clients receive the marketing assistance they need to become successful: logo treatment, intellectual property, and extensive marketing resources that only a proven franchise consultant can offer.
AFI is considered the franchisor of franchisors. With our extensive background and experience on both sides of the industry, we capitalize on the knowledge that we’ve gained over the years to streamline the franchising process to make it easier for you to elevate the profile of your business.
Guiding Your Business Forward, Every Step of the Way
AFI is the “go-to” franchise consultant that can help elevate your business from a one and done to a full-fledged business enterprise that capitalizes on every opportunity to expand into new markets. As an entrepreneur, you have vision and understand the risk/reward factor. But with AFI, we have 30+ years of experience to help support you as you move forward toward becoming a franchisor or growing your current franchise.
Once onboarded as a new client, AFI will create a brochure and sales pitch of your business that consists of high-level talking points based upon your brand’s voice, industry, and other important attributes. We will also help you develop a website that provides additional information about your business, such as service areas, product offerings, company history, values, and other topics.
This form of targeted marketing allows you, as a franchisor, to position your services toward an effective and consistent promotion of your franchise to interested parties. Our process ensures that you’ll have a deep and comprehensive understanding of how to market your franchise business and appeal directly to those looking to invest in an opportunity like the one you are offering.
AFI provides continuous support for the franchisors who work with us. For marketing, we will support you by helping to procure the materials needed by your franchisees to further promote your brand. This may be in the form of business cards, flyers, newspaper ads, and other local or regional marketing efforts. The ultimate purpose is to ensure a consistent and cohesive narrative that adheres to brand standards of excellence.
Charting New Territory
AFI stands tall as a leader within the franchise development industry, with vast credentials that span multiple industries and businesses, both large and small. We’re opening up new opportunities for businesses who are transitioning into franchisors, with a 2022 record-breaking first quarter—a time that saw AFI sign more franchisor contracts than in any other quarter in our history.
But in order to grow your business, it’s important to generate leads, garner interest in your concept, and sign new franchisees. Utilizing resources that include paid search ads, websites, and demographic research, we can help you create a customized messaging campaign that’s aimed at reaching a specific and targeted audience.
Once all of the paperwork is complete, attracting qualified prospects who are seeking a franchise opportunity should be one of your top priorities. AFI has a wealth of resources that can help you develop your franchise marketing plan. These include:
- A listing of business advisors
- Assistance with the creation of a franchise sales video
- One month of post-development sales and marketing
- A six month featured listing on FranchiseMart.com
Make the Most of Your Opportunity
AFI knows franchising. We understand how to market your business and promote it toward a strong return on investment for both you and your franchisees. Accurate Franchising, Inc. can help keep your business growing strong with proven strategies that have helped us develop over 1400 locations in more than 60 countries.
From the moment of initial contact, through the franchise development process and beyond, AFI is ready to position your business toward the best opportunity for success. Our experience has been a deciding factor in the development of many successful franchise partnerships, and we welcome the chance to highlight the benefits of your franchise to customers and investors alike.
Contact us today to learn more about how Accurate Franchising, Inc. can help grow your business through franchising.